Holly Willoughby Pink Floral Mini Dress This Morning May 2021
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Holly wore a rental The Vampire’s Wife The LA floral-print silk-satin mini dress £1,200 (sold out) from Hurr, for This Morning on Tuesday 11th May 2021. Holly was styled by Danielle Whiteman.
The Vampire’s Wife THE L.A. MINI DRESS The L.A. Mini Dress features an ingenious dart shaped bodice and a fluttering cape-like overlay edged with romantic ruffles. Centre-front button fastening. Matching attached self-fastening waist tie. 100% Silk
The dress appears to be from 2019 or 2020 and I was only able to find a photo of the MIDI dress in this colour :

Or a blue version of the mini dress: